Meet Michael

I design delightful and
intuitive digital products

Photograph of Michael Crowe, product designer
NoVEMBER 28, 2025 

— I am reorganizing my case study portfolio into a presentation slide deck format for interviews. This will be in the format of a Figma Slides presentation exported to .PNG and .PDF, depending on delivery. You can review my progress on my LinkedIn page. In the meantime, my narrative case stories are available below.

⚠ Under construction
⌛︎ Coming soon

Modernize B2B app UI with design system

I started a design system for our legacy SaaS application that had not refactored or upgraded its UI in 15 years.

UI
Product
Color
Dev
UX
⚠ Under construction
⌛︎ Coming soon

Redesign corporate website

I improved the content and experience of our company site with two redesigns, first in Wordpress then later developed myself in Webflow.

UX
Dev
UI
CMS
Writing
⚠ Under construction
⌛︎ Coming soon

Digital strategy for martial arts business

I directed social media marketing, lead nurturing, acquisition automation; and launched a new-branded conversion-optimized website

Process
SEO
Dev
UX
UI
⚠ Under construction
⌛︎ Coming soon

UX+UI for small business website

I consulted on experience, brand, and interface design for new owners' site migration to an industry platform

UX
UI
Dev
Color
SEO
⚠ Under construction
⌛︎ Coming soon

Refactor & redesign in-house CRM

Improve the front-end of our built-in client locations map to modern HTML, CSS & Javascript standards

Dev
UI
UX
Product
Graphics
⚠ Under construction
⌛︎ Coming soon

Mobile app UI review

After working on mainly desktop apps and web sites most of my career, I took a course in native mobile UI design to keep my skills diverse and sharp.

UI
Color
UX
Graphics
⚠ Under construction
⌛︎ Coming soon

Client enrollment & onboarding

By consolidating redundancies across several departments, I reduced the time to onboard new clients by 50%.

Writing
Process
AV
Graphics
UX
⚠ Under construction
⌛︎ Coming soon

Video tutorials & LMS curriculum

I made client training modular, fast, and flexible by taking our print publications and phone sessions digital.

AV
Writing
Process
Product
UX
⚠ Under construction
⌛︎ Coming soon

Design dashboards & deliver to clients

Created and evolved a monthly metrics summary for customer upper management to keep our brand visible and show our value as a vendor

Product
UI
UX
CMS
Dev